Naked Whey (Grass-Fed Whey Protein Powder, Unflavored)

• Informed Choice’s list of certified products (October 2026) names Naked Whey and Less Naked Whey among six Naked products. Informed Choice tests for banned substances.
• The label is one ingredient, grass-fed whey protein powder, with 25 g of protein and 5.9 g of BCAAs per serving, per Naked. Naked lists no sweeteners, flavors or colors.
• At Naked’s store the 5 lb is $139.99, about $1.84 a serving, or $111.99 on autoship (about $1.47).
• Naked says where its testing stands. Its FAQ says third-party results are not yet on its product pages and that it does not test for PCBs.

• The NSF claim is unchecked. Naked says its proteins are NSF Contents Certified, meaning heavy metals and pesticides were screened. NSF’s dietary-supplement listing refused our connection, and its Certified for Sport program lists no Naked brand. In 2025 Naked told Consumer Reports it was “in the process of obtaining” NSF certification.
• Eight Prop 65 notices since 2018 name Naked Whey, Inc., all for lead and some for cadmium or mercury. Most name plant proteins, greens, an electrolyte powder or “dietary supplements” in general. The one naming a whey (AG 2025-03588, Sept. 2025, Center for Consumer Safety) lists protein powder and gives the chocolate grass-fed whey on Amazon as its example. Notices are allegations, and none names the unflavored whey.
• We have no lead numbers. Naked says its products are “well under” FDA limits and posts no lot reports. Consumer Reports’ 2025 test found 7.7 µg of lead in a serving of Naked’s Vegan Mass Gainer, the highest it recorded, and did not test the whey.
• “Grass-fed” and “small farms” are the maker’s words, with no certifier or farm named. Its FAQ says the cows graze “whenever possible.” A concentrate (about 82% protein, says Naked) has more lactose than an isolate.

Third-party tested

Yes

Tested by

Informed Choice (banned substances)

1. Naked Whey 5 lb product page. Maker’s page. Prices, sizes, ingredient, NSF claim and the heavy-metal answer. Seen 2026-10-22. Open ↗
2. Naked Nutrition FAQ. Maker’s page. Testing, NSF, PCB and cow-care statements. Open ↗
3. Naked Nutrition: NSF Certified Protein Powder and Supplements. Maker’s page. Lists the grass-fed whey among its NSF Contents Certified products. Links no NSF listing. Open ↗
4. NAKED Whey 5 lb on Amazon. Independent source. Seen 2026-10-22: $139.99, sold by Naked Nutrition Inc, shipped by Amazon. Open ↗
5. Informed Choice: list of currently certified products (October 2026). Certifier or regulator listing. Names Naked Whey, Less Naked Whey, Naked Pea, Less Naked Pea, Naked Mass and Less Naked Mass. Product pages are behind a human check. Open ↗
6. NSF Certified for Sport: search for naked (no results). Certifier or regulator listing. Zero results on 2026-10-22, and no Naked brand in its brand list. This is a different NSF program from Contents Certified. Open ↗
7. Consumer Reports: Protein Powders and Shakes Contain High Levels of Lead (Oct. 2025). Test report. Naked Nutrition Vegan Mass Gainer at 7.7 µg of lead a serving; Naked’s reply about NSF. Open ↗
8. California Attorney General Prop 65 notice 2025-03588 (Naked Whey Inc., Amazon.com Services). Certifier or regulator listing. Lead. Product type “protein powder,” with the chocolate grass-fed whey as a non-exhaustive example. Open ↗
9. California Attorney General: 60-day notice search for “Naked Whey”. Certifier or regulator listing. Eight notices on 2026-10-22, from 2018 to 2026. Notices are allegations. Open ↗

• Amazon approx. $140 (approx. $133 with Subscribe & Save). The 5 lb unflavored listing, sold by Naked Nutrition Inc and shipped by Amazon. Seen 2026-10-22.

Prices as we saw them on October 22, 2026. They change often. These links carry no tracking code and earn us nothing.

• Momentous Whey Protein Isolate (unflavored) NSF-listed, with a certificate of analysis for every lot. About $2.80 a serving.
• Levels Grass-Fed Whey (unflavored) A Clean Label Project certificate we could open. About $2.07 a serving at 2 lb.
• Transparent Labs Grass-Fed Whey Protein Isolate (unflavored) NSF-listed, with lot reports posted by the maker. About $2.00 a serving at 4 lb.

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